How To Start Increasing Your
Facebook Page Likes
Facebook
is undoubtedly the biggest and the most popular social networking website in
the world. There are over a billion active users and is a great platform to
attract potential customers.
If you
are a blogger or a marketer, you will have a Facebook page of your blog, your
product or of your service. On this page, you might be posting updates
in order to gain more followers and get more likes. But if you are still
struggling in getting more Facebook likes then you need to read this article
till the end.
Why do you need to work on
getting more likes?
You
might be asking this question.
Well,
for starters, if you have a lot of likes on your Facebook page, you can drive a
huge amount of traffic to your website or to your products. You can promote other people’s
products to make
sales and earn money with it.
But the best part is that if your Facebook
page has tens of thousands of likes, then people will trust you and feel that
the page is representing a brand, which can be really helpful in the long term.
So let’s see the various ways using which
you can get more Facebook likes.
Simple Ways to
Get Initial Likes
At the
beginning of the article, I would like to mention some of the simple methods
that you can use to get the initial boost on your Facebook page. These methods
are right in front of you and people use them but for some reason, you are not
implementing these methods. So let’s begin with the neglected methods.
1. Set Up Your Page Timeline
2. Invite Your Friends
3. Ask Friends To Invite Their Friends:
4. Prepare A Posting Schedule and Stick to It
5. Add Facebook Like Box on your Website
6. Use Facebook as your Page:
How to Get More Facebook Page Likes?
Now
that you have learnt the simple ways that you can use to get the initial likes
on your Facebook page, it’s time to know how to go ahead from there and expand
your reach so that you can attract more and more followers.
7. Use Share
for Share (S4S):
Note: This method works only when you have a considerable amount of
likes on your Facebook page.
There may be more than a billion pages on
Facebook and it’s highly possible that you will find a lot of pages sharing the
same type of content that you do.
When you reach a point where you don’t know
how to increase the Facebook likes, you need to take the help of your
competitors.
Find the same pages as yours and message
them to know if they are interested in sharing your page link on their page.
Tell them; in return you will do the same. (Share for Share or
shout-out-for-shout-out method)
Increase
your facebook page likes using S4S Technique.
If you know about Neil Patel’s
$100,000 blog challenge, then you would know that he is building a Facebook fan
page as well and in the recent update,
he mentioned that the page crossed a 100,000 likes by posting quality content
and doing shout-out-for-shout-outs.
8. Try to Post
at the Best time:
When I say that try to publish a post at
the best time, I mean to say that utilize the time when people are most likely
to click on your post.
There
are both, best days to post an update as well as best time in a day to post an
update, for maximum exposure.
The best time to post an update
on Facebook is
around noon to 1:00 pm and if
you want to get more clicks, then you should post an update at 3:00
pm.
Similarly, the best days are Thursdays and
Fridays for better engagement and Saturdays for more shares. Combines these
timings to create a perfect posting schedule and stick to it.
Know the best time to post an
update on Facebook.
9. Use Giveaways
and Organize Contests
You can organize a contest on your Facebook
fan page and give something away for free to your readers. This will help you
in getting more followers because the people that already like your page are
going to invite their friends as well to take part in your contest.
You can
add a rule that all the participants must like your page in order to be
eligible to win the prize.
Here’s an article that explains how you can run a Facebook
contest successfully and check out this post to know more about contest ideas to get
more likes.
Organize
facebook contests and see your likes skyrocket!
10. Create At
Least 2 Pages:
This might be something new for you, it’s
new for me as well, but I learnt this strategy from Glen of ViperChill.com.
In his $1000 Facebook guide, he showed that having 2 pages
with the same topic and most of the times, the same content can actually
increase your Facebook page likes.
You can see the example of CarThrottle and
Car Memes Facebook pages, both of them share the same links most of the time
and you can clearly see the number of likes they have. They both have more than
1 million likes and the traffic at CarThrottle.com is increasing with every
passing day, thanks to Facebook!
This
happens because just like Google, Facebook too gives more weight to something
that has been shared by more than one source. In this case, the same link being
shared by 2 pages.
So if you are serious about any niche, then
you should try this method out because if it’s working for someone else, then
it can work for you too.
Get more likes on your facebook
page by creating two seperate pages.
11. Post
Valuable Content:
I should not even say this, but still there
are people that posts crappy updates on their Facebook pages. You should not
post an update just because you haven’t done it in days.
If you don’t have anything to say, then why
not share some useful article that you read with your readers. You are sending
your readers to some other website, but in doing so you are not going to lose
the people that follow you. Instead, they are going to thank you for
recommending an informative article.
If you
don’t have any ideas to share on your Facebook pages, then you should search for some valuable content on other sites and update it on your page.
12. Use Images
and Memes:
If you
really want to increase Facebook likes along with increasing the user
engagement, then consider using relevant images in your posts.
An update containing a photo can get 53% more likes, 104% more comments
and 83% more click-throughs.
If you
are going to use the images, then don’t just use any image – obviously no
general stock photos. You should use photos based on the topic of your Facebook
page.
If you
share updates on how to do things, then posting a collage mentioning the steps
will get the best results while, on some pages, hand-drawn cartoon and
comics attract more likes.
You can
take the example of TheOatmeal. The Facebook page has got more than 3
million likes and the website gets millions of visitors every month. The
content posted is just comic strips. So if you are good at drawing and
sketching, then try to make a few pictures based on your page’s topic and see
how they perform.
Memes and troll images perform well too,
but it doesn’t always work on all categories. However, using a humorous image
or a joke that shows the condition in your niche will work a lot better
compared to other posts.
Here is an image Neil Patel used on his
Nutrition page.
Check
out this amazing post on SocialMediaExaminer on how to use images that get shared
more often and drive lots of traffic!
The same thing goes with videos as well. I
have seen a lot of Facebook pages grow to a hundreds of thousands of likes just
by sharing viral videos on their fan page. But you should be careful when
finding and sharing videos as they might be protected by copyright laws.
13. Use
Facebook Ads to Get More Likes
Facebook
ads are an awesome way to reach hundreds of thousands of people who are looking
to follow pages and people that shares important content. So if you use
Facebook ads to promote your page, then you can get a lot of likes for a very
cheap price.
However,
when you use ads to promote your Facebook page or posts, make sure that you
target the right audience and use proper images to get high CTR.
It
would require an article to tell you how to set up Facebook Ads that gives you
cheap likes, but I am going to share some points that you need to keep in mind
when setting up ad campaigns.
·
Images: Use at least 3 images on your ad copy. The
ads will show you which image gets the highest CTR and reaches more people, so
you can stop the ads with images that are not performing well.
·
Age
Group: Every niche has a group of people of a particular age that can
become the best customers. For example, if you have a page for ”woodworking”
then the best person to target would be in the age group of 35-50 because when
you reach that age, you try out new things. So do some research and find the
right age of your audience.
·
Gender: Choose the gender of the people
you are targeting properly. You can’t target males for fashion related page,
and similarly you can’t target females for a beard related page.
·
Interests: This is probably the best and the most
important thing which if used properly will give you the best results. You can
add various interests of people and also the name of your competitors’ pages to
target your ads to their followers.
·
Location: Target the right audience by choosing the
right countries. If you have a Facebook page related to cricket, then target
USA would be a really bad choice.
·
Other
Demographics: You can also target people based on the
language they speak, their relationship status, their education, their work
status etc.
I might
not be an expert in telling you about Facebook Ads, but I can surely recommend
you some awesome articles and videos that you can go through to create the
best-performing Facebook ads.
Check
out this video on QuickSprout
University that
shows how to get more likes using Facebook Ads. And here is an amazing article
by Jon Loomer on strategies for building
Facebook page likes.
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